Hi, I'm Moriel Senior Product Designer

With over 15 years of experience - including leading UX initiatives at Google - I design scalable, pixel-perfect products grounded in user research, technical feasibility, and business impact.

I am deeply passionate about smart and beautiful designs, thrive on crafting user-centric, high-end, visualized solutions, and aim to bridge the gap between complex data systems and intuitive human experiences.

Moriel consistently demonstrated a profound understanding of user experience principles and a remarkable ability to translate complex requirements into intuitive and effective designs - alongside UX dedication and collaborative spirit.

Leigh Weaver PgM - Google  Earth

Moriel is an exceptionally talented and collaborative designer who quickly mastered our complex problem space on the Earth team. His contributions led to successful features' delivery - positively impacted millions of users.

Bryan Horowitz PM - Google  Earth

Moriel consistently sought to deeply understand user needs and pain points, excelling at the difficult task of balancing competing user needs, business goals, and technical limitations to deliver effective solutions.

Samantha Paige UXR - Google  Earth  Engine

Portfolio | Product Design

My approach to design is rooted in the belief that great UI is rooted in deep UX inquiry. I focus on translating complex requirements into intuitive, high-fidelity prototypes, ensuring that every design decision serves both the user's intent and the broader product roadmap. I strive for smart, functional, pixel-perfect, and compelling designs that align creative vision with technical reality.

Expertise

I lead end-to-end product design - from initial concept to final execution - to drive impactful, measurable results.

Product Strategy & UX

Focusing on understanding the fundamental purpose of a product and its user needs to craft comprehensive solutions that unite strategy with design - from ideation to high-fidelity prototypes and deliverables.

UI & Visual Design

Creating high-impact visuals that balance brand guidelines and design systems with creative innovation, delivering a result that is clear, engaging, and aesthetically refined across all platforms.

UI Development

Leveraging deep technical expertise (HTML/CSS/SCSS) to bridge the gap between creative design and production implementation, optimizing design handoffs and code deliverables directly with R&D teams.

SEO & Accessibility

Developing digital experiences with organic SEO and accessibility standards (WCAG) that are highly essential for driving overall product reach and business success.

Skills & Tools

I leverage a multidisciplinary toolkit to align creative vision with technical execution, transforming complex requirements into intuitive, user-centric solutions.

UX, Design & Prototype
Figma (&Figma Make)
FigJam
Miro
AI Tools (Google)
Gemini
NotebookLM
Canvas (& Vibe coding)
Always in Mind
Design Systems
Accessibility (WCAG)
SEO & Semantics
Dev Tools & Frameworks
VS Code
WordPress & Elementor
Bootstrap / Tailwind-CSS
Code
HTML5/CSS3
SCSS
JS & JQuery (basic)
Essentials
Adobe Creative Cloud
Google Workspace

Previous Work Experience | 2008-2025

  • Led the end-to-end UX for high-impact Google Earth features, including 'Historical Street View' and 'Request Access Flow', resulting in increased global engagement for millions of users.
  • Optimized the Google Earth Engine registration flow, simplifying complex account structures, resulting in a substantial surge in user sign-ups.
  • Championed an AI-powered feature for Google Earth, collaborating with PMs and Engineering to design complex, technically feasible workflows for data management.
  • Enhanced the Earth Engine ecosystem by leading UX/UI improvements for Python mapping tools based on research insights, and by integrating geospatial data within BigQuery Studio.
  • Led the end-to-end UX/UI design for the B2C Website (Desktop & Mobile), collaborating with cross-functional teams to define roadmaps and ensure brand consistency.
  • Drove UX design for core features, including Air Quality Historical View, Burnt Area, and Hazard Reports, establishing the foundations for mobile app implementation.
  • Optimized subscription and registration flows by designing enhanced forecasts and historical data features to drive user engagement and conversion rates.
  • Leveraged HTML/CSS expertise to streamline handoff processes and optimize design deliverables with R&D teams.
  • Led the UX/UI and UI development of the company's New Website and managed the full cycle from research, wireframing and design to implementation (HTML/SCSS/JS) and testing, resulting in increased conversion.
  • Drove the design and development of key features for the company's main website, Affiliates Program website and newsletters, whilst supporting 32 languages and ensuring responsiveness, SEO, and accessibility standards. Drove UX design for key features, including Air Quality Historical View, Burnt Area, and Hazard Reports, establishing the foundations for mobile app implementation.
  • Designed key user flows for Android and Web apps, including a multi-stage onboarding and registration questionnaire, utilizing Material Design to align the cross-platform experience.

All projects were executed with a high consideration of complex financial regulations, ensuring a seamless balance between compliance and user-centric design.

  • Designed and implemented the UI development for dozens of websites and landing pages, ensuring high-quality visual and technical execution.
  • Designed and characterized user interfaces for mobile application projects.
  • Designed logos, branding, and marketing materials, maintaining visual identity consistency.
  • Designed and developed websites, landing pages, and newsletters, utilizing modern HTML and CSS standards.
  • Managed ongoing customer relationships, ensuring project requirements were aligned with client goals and expectations.
Contact Me
morielsky@gmail.com
LinkedIn